Online Channels Sales Promoter (E-Commerce & Digital Marketing) (JHB)
Media/Marketing/Sales
Johannesburg – Gauteng – South Africa
ENVIRONMENT:
A leading school supplies provider is seeking a dynamic and driven Online Channels Sales Promoter to maximize sales performance across all their digital platforms, including their e-commerce websites, and social media channels. This role is central to their digital growth strategy and will focus on creating high-impact promotions, executing data-driven campaigns, and leveraging digital marketing tactics to boost conversions and revenue.
DUTIES:
- Drive Online Sales:
- Execute promotions and campaigns that directly increase revenue across their e-commerce platforms.
- Optimize product listings and promotional pages for maximum conversion.
- Digital Marketing Execution:
- Plan and run multi-channel campaigns (website, email, social media, paid ads) to drive traffic and sales.
- Implement performance-driven tactics such as retargeting, upselling, and cross-selling.
- Content Creation & Social Media:
- Create compelling product descriptions, promotional banners, and social media content.
- Manage social calendars and publish engaging posts across all social media channels.
- Analytics & Trendspotting:
- Track and analyse sales performance, conversion rates, and traffic sources.
- Identify emerging e-commerce trends and competitor strategies to inform new campaigns.
- Optimization:
- Conduct A/B testing on landing pages, ad creatives, and promotional mechanics.
- Recommend improvements to UX, checkout flow, and product merchandising.
REQUIREMENTS:
Required Skills & Qualifications
- 5+ years in e-commerce sales, digital marketing, or online merchandising.
- Proven ability to drive online revenue growth through campaigns and promotions.
- Strong knowledge of social media marketing, SEO, and conversion optimization.
- Familiarity with e-commerce platforms
- Analytical mindset with experience using analytical tools like Google Analytics, etc.
Nice-to-Have
- Paid media experience (Google Ads, Meta Ads).
Basic design/video editing skills (Canva, Adobe Suite).