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Marketing & Design Assistant (CPT Hybrid)

Media/Marketing/Sales
Cape Town – Western Cape

ENVIRONMENT:
YOUR aptitude for both design & content marketing is sought by a cutting-edge Software Development House seeking a talented Marketing & Design Assistant. You will conceptualise and design marketing collateral, schedule content and assist with basic copywriting while also aiding the Marketing team to achieve marketing objectives internally & externally, which includes Go-to-Market initiatives. The ideal candidate will require 2 or more years’ relevant work experience including the ability to execute design activities in a project with guidance from the Marketing and Design teams. You must also have good working knowledge of company design tools & processes including Canva, Figma, Miro & Trello and a solid understanding of the design specs for each social media platform. You also need to have an interest in Go-to-Market development and able to assist with implementing the strategies in the market through the use of data, voice of the customer and stakeholder inputs.
 
DUTIES:
Design –
  • Assist in developing new marketing and design concepts.
  • Design promotional material based on existing CI and assets.
  • Test graphics on different devices and social media platforms.
  • Strengthen the brand image.
  • Compose ad-sets that reflect the vision and message of the brand, enabling followers to relate and build a relationship with the business.
 
Marketing –
  • Assist with the implementation of marketing initiatives together with the Marketing Team.
  • Assist and provide creative input for content calendar planning.
  • Collaborate with internal stakeholders on marketing needs.
  • Schedule content on various social media platforms.
  • Company newsletter content planning & design.
  • Assist with campaign tracking and reporting.
  • Improve general marketing efforts with recommendations.
 
Go-to-Market –
  • Assist the Head of Special Projects with the implementation of the GTM strategy for the company.
  • Research industry trends that relate to the desired market and study behaviours.
  • Assist in planning, designing, executing and analysing campaigns focused on customer growth.
  • Compile concise reporting based on GTM activities to HOD.
 
REQUIREMENTS:
  • 2 or More years suitable experience.
  • The successful candidate should be familiar with and be able to execute design activities in a project with guidance from the Marketing and Design teams.
  • Have good working knowledge of company design tools & processes (Canva, Figma, Miro & Trello).
  • A solid understanding of the design specs for each social media platform.
  • Interest in Go-to-Market development and able to assist with implementing the strategies in the market through the use of data, voice of the customer and stakeholder inputs.
 
ATTRIBUTES:
  • Self-driven and autonomous.
  • A great collaborator.
  • Have the ability to function across teams – Marketing / Design / internal teams. 
  • Able to work with the Design Manager to maintain a good workflow and organisation of design files.