Datafin

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Copywriter (JHB)

Media/Marketing/Sales
Johannesburg – Gauteng

ENVIRONMENT:
A cutting-edge UK-based Tech Group is looking for a Copywriter for an online marketing environment who can create standalone copy or complement visual concepts on various platforms such as websites, emails, social media, and more. The ideal candidate should have a relevant copywriting qualification and 3+ years of experience in a media/marketing environment. You’ll use feedback to sharpen your writing skills, adhere to project objectives, and expand your skills with passion. This is a busy and highly pressured environment that requires talent, organization, and energy. If you have an excellent track record and a keen interest in learning, you have a head start.  Requirements include a relevant qualification, 3+ years of media/marketing experience, ability to take feedback and produce compelling and grammatically accurate pieces. The ideal candidate should be passionate about playing with words, thrive in a fast-paced environment, and possess excellent organizational skills. If you have an impressive track record and a strong desire to learn, you’re the one they are looking for!
 
DUTIES:
  • The ideal candidate should be able to generate standalone copy, or text to complement visual concepts created by the design department, across many platforms, including:
    • Websites.
    • Emails.
    • Social media and blogs.
    • Press releases.
    • Reviews.
    • B2B letters.
    • B2C Communication
    • Articles.
    • Brochures.
    • Direct Mail Campaigns and Concepts.
    • And implement your SEO experience.
 
  • The role will involve using feedback from colleagues to sharpen writing skills and deliver finished pieces that attract and persuade.
  • All copy should adhere to the objectives of the project, staying within the brief and being completely grammatically accurate.
  • The candidate will be expected to develop his/her skills, expanding their obvious passion to play with words.
 
Duties and responsibilities:
  • This position requires a candidate that is comfortable with:
    • Multitasking,
    • Juggling various brands at once,
    • Attention to detail,
    • Very Organized,
    • Pedantic about deadlines,
    • Adaptable to change,
    • Have a meticulous eye for detail,
    • Excellent time management skills.
    • SEO Writing and implementation is imperative.
    • Candidate must be hungry for growth and willing to learn.
 
PLEASE NOTE: As part of a dynamic creative team, it will be necessary to adapt to established best practice procedures across a multitude of systems and the successful candidate will have no problem learning and embracing these procedures and systems.
 
  • Creating interesting, relevant, and engaging content for relevant platforms.
  • Writing copy for a variety of brand websites.
  • Updating content and graphics to websites via CMS.
  • Writing copy for electronic newsletters and emails.
  • Writing blog posts and updating social media daily.
  • Copy checking.
  • An understanding of mobile-marketing and how to effectively use this to drive web traffic.
  • Strong writing skills; both long and short copy.
  • Identify with brands and conceptualize strategies to communicate their message to their target markets.
  • Be exposed to a multitude of leading social media channel marketing strategies and how best to employ the tools of the trade.
 
REQUIREMENTS:
  • A relevant Copywriting qualification is an advantage.
  • 3+ years relevant experience in a media/marketing environment.
  • Must be up to date with current trends and know what is hip and happening on a local
  • and global level.
  • A solid understanding and experience with marketing communication.
  • A meticulous eye for copy checking.
  • A passion for attention to detail.
  • Very organized and the ability to plan or schedule priorities.
  • Strong written and verbal communication skills.
  • The ability to multitask on several projects.
  • Excellent admin and reporting skills.
 
ATTRIBUTES:
  • Be self-motivated and show initiative but also able to follow guidance.
  • Excellent communications skills.
  • Attention to detail and the ability to conceptualize the bigger picture. 
  • Must have a burning passion for digital marketing!